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national seo concept

What is the difference between local SEO and national SEO?

Local SEO is optimizing your online visibility to attract maximum traffic to your website depending on your specific area. For example, if you own a clothing store in Miami, FL, you need to customize it in such a way that customers from Miami can access your store. If possible, provide them with directions to your physical store. Also, you should provide options for online customers through your website.

National SEO, on the other hand, is optimizing your online presence on a national or global level. Unlike local SEO, the national SEO reaches out to customers from your specific country. For example, if your target clients for your electronic business, you can optimize your website to a national SEO.

 Whether you own a large enterprise or a small business, tailoring your SEO to get to the top of the search results is essential. Quality organic traffic not only makes your company visible to potential and returning customers but also allows you to get relevant leads and relevant searcher to your website.

Why Businesses Need National SEO?

As a business, informing your clients about your physical location is as crucial as creating an online presence. Your potential clients will most likely search online for businesses around them to find specific products and services before they make their final buying decisions. If you are not available online, they will turn to your competitors and this may make you lose out on business. Optimizing your local SEO marketing campaign can help you attract and retain your immediate customers. For this reason, local SEO is suitable for small and medium-sized companies that are looking to become dormant in their local markets.

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What is the ranking factor for national SEO?

When you optimize your national SEO, then it means your website is more likely to get ranked on a search engine. It works by ensuring your business appears on the top 10 results on Google and other search engine platforms. Since customers trust the first thing they see on the first page, it is highly unlikely for them to hit the “next” button when they are looking for information.

To improve your SEO ranking, you can upload videos on YouTube. Up to 46% of people are likely to get motivated to try out your products or services after watching the videos. Alternatively, you can use a specific set of keywords for easy optimization. For example, if you specialize in footwear in Miami, FL, you can use keywords such as “Miami footwear for men and women”.

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Improve SEO Rankings with RAB

Utilizing Automation to generate an enormous amount of engagement to your website creates not only traffic but also helps in ranking

Our Writers are US Based Professionals

Many 'cheap' social management companies or services outsource writing to low-quality foreign countries. My content works with only the best writers in the USA/UK.

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My backlinking methods are absolutely white-hat and proven. Quality backlink is the main consideration for an organic ranking.

No Long-Term Contracts

You can cancel your SEO marketing plan at any time. In my perspective, there is no need for long-term contracts if I cannot deliver results.

Importance of keywords

Keyword research is the process of finding out what industry-specific words and phrases that are boosting search traffic to result in pages. It also refers to a specific set of words or phrases that users will search for on Google and other search platforms. You can use Free tools such as Google AdWords, Google Analytics and Google Trends. Paid tools such as AHref, Semrush, Screaming Frog, Spyfu, Serpstat works really well with extra details that save you tons of time.

Competitor research

Stealing the ideas of your competitors to boost your traffic can work for your advantage as far as SEO is concerned. Competitive analysis is a research strategy that allows you to get SEO privileges that you may not have seen. It helps your SEO to rank higher, boost more traffic to your website and increase your conversion rates.

The primary goal of competitor research is to help you analyze the strengths of your competitor in terms of keywords, topic choices and links. It also shows you things like:

  • Who your real SEO competitors are
  • The keywords to focus on
  • The topics to cover
  • Where to locate the links
  • Strategies to use to outdo your competitors


Backlinks occur when one website refers users to another website and links back to it through either incoming or inbound links. For example, if a company’s website site with Authority like Amazon backlinks to your site, you get more visitors. This translates to a positive effect on your website’s ranking and your search visibility. But for that to happen, your site’s links must follow Google Webmaster Guidelines.

SEO plays a significant role in increasing your website’s search visibility. This applies for business with physical locations or service area business that can be found in specific geographic areas.

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What They
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Emilia Clarke
“After cycling through multiple SEO companies and seeing no results, I finally came across Sam’s Website. Choosing to work with Sam is hands down one of the best business investment decisions I have ever made.”
Tony Lee
Local Business
Emilia Clarke
"I approached Sam because I needed help with my website. I had no idea how SEO works and my website is not getting any traffic at all after spending thousands on designing the website.. Sam helped me by showing me my opportunities online and showed me all the areas I needed to improve on for SEO. Sam's detailed planning brought awareness to my business and allowed me to target my audiences properly. . The result was amazing. After working just three months with him, my site has seen an increase to over 1200% traffic and we received an ROI of 12% from ranking the first page on Google. One thing I really liked was Sam's organizing ability. He was super organized and weekly we receive reports and knowing where our efforts have gone. I found the entire experience to be professional, organized, and well-planned with alot of communication. I would recommend Sam to anyone who wants to bring in more business from SEO."
Emilia Choo
Co-founder of Square Beauty
Emilia Clarke
"Sam is well organized and consistent in giving us amazing SEO knowledge and value. Our leads were now more relevant after using his strategy."
Pranay Ratti
Consultation Business

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